Innovating Lighting: How Crocus Labs is Shaping the Future of Circadian Health at TechBBQ 2025
- bizdev549
- Sep 2
- 3 min read
Crocus Labs had an incredible opportunity to showcase our groundbreaking work on optical sensors and adaptive lighting at TechBBQ 2025 in the vibrant city of Copenhagen. This event was part of the EIC - European Innovation Council Multi-Corporate Day and served as a fantastic platform for innovation and collaboration.
Our participation allowed us to engage in meaningful discussions with industry leaders, particularly with VELUX. Together, we explored the critical relationship between natural and artificial lighting. This collaboration is central to our mission of supporting circadian rhythms, health, and wellness through intelligent lighting systems.

The Importance of Circadian Rhythm
Circadian rhythms regulate our sleep-wake patterns and are influenced by environmental cues such as light. Research shows that disruptions in these rhythms can lead to health issues, including sleep disorders, obesity, and mood disorders. For instance, a study by the National Institutes of Health found that participants exposed to inadequate natural light reported a 20% decrease in overall health satisfaction.
At Crocus Labs, we believe that lighting should do more than just illuminate spaces. It should support the biological needs of individuals. By integrating advanced optical sensors with adaptive lighting technology, we aim to create environments that promote well-being and productivity.
During our discussions with VELUX, we focused on how to harmonize best-in-class natural lighting with cutting-edge artificial solutions. This collaboration is essential in building spaces that care for human needs. Research indicates that environments optimized for natural light can improve employee productivity by 15%.

Connecting with the Nordic Startup Ecosystem
Beyond discussions with VELUX, TechBBQ 2025 offered a unique opportunity to connect with the Nordic startup ecosystem. Engaging with innovators and thought leaders provided us fresh insights into the future of technology, particularly its applications in lighting.
We were inspired by insights shared by leading AI companies like Anthropic and OpenAI. The potential for artificial intelligence to advance adaptive lighting systems is significant. For example, using AI can enhance system responsiveness to changes in natural light by up to 40%, which leads to better alignment with circadian rhythms.
The collaborative spirit at TechBBQ was palpable. It reinforced our belief in the importance of community and innovation. By sharing ideas and experiences, we can collectively expand what is possible in lighting and health.
Acknowledging Our Supporters
We want to express our heartfelt gratitude to Ekke Van Vliet and Dealflow.eu for organizing such an impactful event. Their commitment to fostering innovation and collaboration in the European startup ecosystem is commendable.
We also appreciate the support from Vittorio Sambuy and the team. Their efforts in creating a platform for dialogue and connection among innovators are invaluable.
Being part of a community of forward-thinking EIC-backed companies, including Airlite®, Criaterra Innovations, and SolarGaps, is truly motivating. Together, we are paving the way for a healthier, smarter, and more sustainable future.
Looking Ahead
Reflecting on our experiences at TechBBQ 2025 fills us with excitement for the future. The discussions and connections made will influence our work at Crocus Labs as we continue to innovate in the adaptive lighting field.
Our vision is clear: to create lighting systems that intelligently adapt to human biology and environmental conditions. By using the latest advancements in optical sensors and artificial intelligence, we aim to enhance the quality of life for individuals everywhere.
Let’s build a healthier, smarter, and more sustainable future together!
As we move forward, it's essential to recognize that the journey of innovation is ongoing. Events like TechBBQ 2025 play a crucial role in shaping the future. We are grateful for the chance to share our work and collaborate with like-minded individuals.
Together, we can illuminate the path toward a brighter future, one that prioritizes health, wellness, and sustainability.



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